Medical and Healthcare SEO Services

Make your medical company competitive online through search optimisation.

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Read time: . Last Updated on June 21st, 2024 at 09:58 am.


Specialists in Medical and Healthcare SEO

We are experts in medical and healthcare SEO.  Our SEO agency has years of experience developing medical SEO strategies for companies operating in various backgrounds and helping them grow their online presence.

Our team specialise in implementing strategic SEO work that focuses on enhancing a business’ visibility in search and driving high-quality leads through engaging and trustworthy content.

We have a track record for delivering results for companies in the medical field and growing their business through organic search. Could we do the same for your medical company?

Cassiobury Court on iPhone 12

Benefits of SEO in Medical and Healthcare

With over 70,000 health-related searches per minute daily, people continue to use search engines as their primary use for finding healthcare services online. This provides a great opportunity for medical and healthcare companies to tap into consumer demand by enhancing brand visibility on search and attracting traffic to their website.

But an effective SEO strategy isn’t just about performing on search engines. Our medical SEO strategies focus on creating engaging sessions that build the brand and encourage user interactions.

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SEO Services for Healthcare Companies

We develop medical SEO strategies taking into consideration Google’s key ranking factors, to gain trust from Google and users accessing the medical content.

Google knuckles down on medical and healthcare websites due to the high risk considered within the field. That’s why we implement strategies that zone in on building a website’s authority and gaining trust from search engines,  which makes them compete for high-value keywords.

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Medical Keyword Targeting

Target various medical terms to capture users and develop tailored content that funnels them to your services.

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Local SEO

Reach and capture local audiences, whether they are in your physical catchment area or tap into new demographics nationally.

Link Building & Digital PR

Build important authority links from relevant third-party websites through outreach and featuring in journalist articles.

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Insightful Medical Content

Develop informative, insightful content that enhances visibility for all types of users and strengthens brand perception.

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Technical Auditing

Ensure your website offers a seamless user experience and optimises its crawlability for improved keyword rankings.

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Find out more about our medical SEO services by giving us a call.

Why Work With Our Healthcare SEO Agency?

We specialise in healthcare SEO. Our team have years of analysing medical websites and developing strategic processes for improving their search performance. We continue to work with healthcare clients and deliver results but are always looking to take on more exciting projects that we can get stuck into.

  • Understanding of best practices for medical SEO
  • Collective team of specialists in on-page, technical and outreach
  • Tailored SEO strategies for businesses of all sizes
  • Transparent communication
  • Analytical and results-driven agency

What our clients think of our services

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Customer Reviews
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  • Richard Smith's profile image

    Richard Smith

    They have always been professional and responsive to issues and offer excellent customer service. I highly recommend there services to anyone.

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  • tracy james's profile image

    tracy james

    We have worked close with Maxweb for the last 7 years and have had great success. They have increased our business leads and turnover year on year...

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  • Christian Loyal's profile image

    Christian Loyal

    Great team, very knowledgeable.

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  • Adrian Thomas's profile image

    Adrian Thomas

    As digital Agencies go these guys play a straight bat and don’t hype themselves up or overstate their ability to second guess Google. They are extr...

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  • Olympia Stewart's profile image

    Olympia Stewart

    We have worked with Maxweb over the past few months to design and create a professional and bespoke website to reflect the brand development in our...

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  • Paul Lavery's profile image

    Paul Lavery

    I have used the services of Maxweb on a number of occasions and they produced my website for me which gets constant good comments from my customers...

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  • Alan Foster's profile image

    Alan Foster

    Fantastic company to do business with, I would recommend Maxweb to anyone!!

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  • Paul Andrew's profile image

    Paul Andrew

    Mark and his Team at Maxweb Solutions are a Vital and Integral part of our Businesses, having provided the Very best Professional Support for in ex...

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  • David Allen's profile image

    David Allen

    I have been working with Maxwebsolutions since starting my business over 10 years ago and I can highly recommend their services. They have always b...

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Types of Medical SEO

We continue to work with medical companies from all backgrounds to enhance their online presence. Our tailored search solutions contribute to the success of businesses of all sizes, from local clinics to nationwide treatment centres

Healthcare Sectors for SEO

SEO for Dentistry

SEO for Dentistry

SEO for Addiction rehabilitation

SEO for Addiction Rehabilitation

SEO for Brain injury rehabilitation

SEO for Brain Injury Rehabilitation

SEO for Physiotherapy

SEO for Physiotherapy

SEO for cosmetics and aesthetics

SEO for Cosmetics & Aesthetics

SEO for care homes

SEO for Care Homes

SEO for private hospitals

SEO for Private Hospitals

SEO for Pharmaceuticals

SEO for Pharmaceuticals

SEO for Therapy and counselling services

SEO for Therapy and Counselling

Client Success Story: Cassiobury Court

We have delivered great results for our long-standing client, Cassiobury Court, based in Watford, England. They offer residential therapy and treatment services to help people overcome their addiction to drugs or alcohol.

Although based in Watford, Cassiobury Court offers services to audiences nationally and internationally that they weren’t tapping in to. They approached our agency as they wanted to improve their visibility for local audiences around the UK and encourage more leads through the website.

We implemented an effective Local SEO strategy that focused on:

  • Adding high quality backlinks from local, authoritative third-party websites
  • Conducting detailed local keyword research
  • Creating local landing pages with tailored content
  • AB testing for content structure and call-to-action optimisation
  • Optimising local internal linking
  • Improving page speed performance for device responsiveness
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351%

Increase in Organic Traffic

YoY 351% increase in organic users between Jan 2024 – Jun 2024

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204%

Increase in Conversions

YoY 204% increase of conversions between Jan 2024 – Jun 2024

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103%

Increase in Keyword Rankings

103% increase in keyword rankings between Jun 2023 and Jun 2024

Testimonial from Healthcare Client

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“Maxweb have been our digital partner for over 10 years and we are grateful for the work from the team. They have helped us reach our audiences multinationally and drive leads to our business across 6 different websites.”

John Gillen - Founder and Director of NAD+ at Home

Healthcare SEO FAQs

Why is SEO important for medical companies?

Working with a specialist medical SEO agency can help improve your website’s visibility on search engines and build trust with your users. An effective medical SEO strategy focuses on improving search engine performance and building relationships with users through the content.

Our medical SEO agency focuses on tapping into audiences on search engines and creating content that is beneficial for users acquired from all channels, not just through organic search.

Is SEO more beneficial than Advertising for medical companies?

There are many benefits to search engine optimisation for medical companies, including its sustainability and long-term impact on a website and the success of a company. SEO for medical websites is not just for short-term exposure but building a long-term, rich strategy that makes companies compete in their niche for many years.

Advertising is typically associated with short-term gain, focusing on vastly improving visibility but ensuing costly prices that are not sustainable over time. Advertising can often focus on directing traffic to a website through sponsored posts/listings but doesn’t focus on enhancing the user journey once they have landed on the website.

Can SEO improve lead generation on medical websites?

SEO and lead generation go hand-in-hand and focus on the user journey once they have landed on the website.

Our medical SEO agency focuses on improving lead generation after the user has landed by developing high-quality content, improving user navigation, optimising call-to-actions and many more techniques that can improve user conversion rate.

How long does healthcare SEO take to see results?

The time it takes to see results depends on the amount of work on the website. Like with anything, SEO requires time and effort to see genuine results and the more time spent on the website, the quicker it is to see results. Typically, healthcare clients on our ultimate SEO package see results in 2-3 months of work on the website.

The healthcare industry is competitive in search and lots of medical companies are investing in search optimisation as a staple for their marketing. Failing to invest in an SEO strategy takes the risk of falling behind competitors in the future.
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