Digital Marketing Executive

We are looking for a Digital Marketer to assist in the planning, execution and optimisation of our online marketing for the promotion of products and services. The ideal candidate will have a passion for marketing and technology.

Working as part of the marketing team the successful applicant will be responsible for the digital marketing and SEO for local and international clients, in-addition to a number of in-house projects.

Responsibilities

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimised online adverts via Google Adwords, Facebook etc., to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimisation etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing
• Collaborate with designers to improve user experience
• Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors

Essential Skills

• Ability to self-teach in addition to learning from team members and helping others

• Good data analysis skills
• Genuine interest in digital marketing with a desire to keep learning
• Inquisitive & ambitious attitude, always seeking ways to improve
• Hard working
• Knowledge of marketing principles
• Well organised with excellent communication skills

Beneficial

• Experience working in digital marketing
• Outreach campaigns

• Backlink building
• Penalty recovery
• Any HTML or CSS knowledge
• PPC (AdWords)
• Social Media (Facebook, Twitter, Instagram, LinkedIn etc.)
• An appreciation of website design – SEO and lead driven design
• Experience with SEO Tools (SEMRush, Moz, AHREFS, Screaming Frog)
• Google Tag Manager
• Content writing
• Competitor analysis

There is no academic or professional qualification required as we value hands-on experience and a passion for marketing and technology.

Role can be split between office and home working.